Director, Marketing Communications
Pendo
Pendo is looking for a strategic storyteller and communications leader to elevate our brand globally. The Director of Communications and Editorial Content will oversee our communications, social media, and content teams—crafting narratives that drive awareness of Pendo with media and potential customers in key markets. This leader will shape how the world understands Pendo’s mission, partnering with executives to tell timely, relevant stories that resonate across channels and markets.
Responsibilities (what you’ll do):
- Lead and evolve Pendo’s global communications strategy — overseeing media and influencer relations, social media and content creation
- Develop compelling corporate and executive narratives that connect Pendo’s mission, products, and market insights to broader industry and cultural conversations.
- Serve as a trusted advisor to the executive team, partnering with C-suite and senior leaders to craft speeches, presentations, and thought leadership that elevate the Pendo brand and their public presence across channels.
- Drive media and influencer engagement through strategic campaigns and proactive pitching, earning coverage in top-tier business and technology outlets and speaking engagements at top-tier events.
- Oversee Pendo’s content strategy, ensuring a consistent voice and high-quality storytelling across owned channels and events
- Leverage AI and emerging technologies to enhance content creation, team efficiency, and performance analysis — scaling the team’s creativity and output.
- Manage agency relationships, ensuring alignment and excellence across earned, owned, and shared media programs.
- Collaborate cross-functionally with marketing, product, and people teams to support and drive marketing campaigns, product launches, event promotion, employer brand and community initiatives.
- Measure and report impact, establishing KPIs with an eye toward continuous improvement
Minimum Qualifications:
- BA/BS degree required; preference for communications, journalism, marketing, or related field.
- Minimum of ten (10) years of communications, PR, or editorial experience
- Minimum of five (5) years leading integrated teams in high-growth B2B tech or SaaS environments.
- Proven success developing global media strategies and securing top-tier coverage.
- Demonstrated ability to craft narratives and content that resonate across audiences and platforms.
- Experience supporting and coaching executives on messaging, thought leadership, and public speaking.
- Strong writing, editing, and storytelling skills; mastery of journalistic and AP style.
- Must be authorized to work in the United States without need for current or future sponsorship
Preferred Qualifications:
- Deep understanding of the business, technology, and SaaS media landscape.
- Experience building and scaling executive communications programs.
- Comfort navigating and experimenting with AI tools to accelerate content and communications work.
- A mix of creative and analytical thinking — capable of both big ideas and operational excellence.
- Collaborative leadership style with experience managing agencies and high-performing teams.
- Exceptional organization and prioritization skills in a fast-paced, high-growth environment.
Pendo Description
Pendo was founded in 2013 by former product managers, who combined their heads and hearts to build something they wanted but never had as product managers -- a simple way to understand and attack what truly drives product success. Our mission is to elevate the world’s experience with software.
Come join one of the fastest-growing startups, supported by best-in-class institutions like Battery Ventures, Salesforce Ventures, Spark Capital and Meritech. You will gain experience in a diverse and exciting set of technologies and clients and have a real impact on Pendo's future. Our culture is passionate, dynamic, and fun.
EEOC
We are an equal opportunity employer and believe having diverse teams where everyone brings their whole self to Pendo is key to our success. We welcome all people of different backgrounds, experiences, abilities and perspectives.
Accessibility
Pendo is committed to working with, and providing access and reasonable accommodation to, applicants with mental and/or physical disabilities. If you think you may require accommodation for any part of the recruitment process, please send a request to: accommodation@pendo.io. All requests for accommodations are treated discreetly and confidentially, as practical and permitted by law.
Compensation
Our salary ranges are based on paying competitively for our size and industry, and are one part of many compensation, benefits and other reward opportunities we provide.
The expected salary range for this role to be performed in Raleigh follows: $155,000 - $210,000 plus eligibility for 20% corporate bonus
Individual pay rate decisions, including offers made within and over the expected salary range, are based on a number of factors, including qualifications for the role, experience level, skillset, and balancing internal equity relative to peers at the company.
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