Description
The Experience
You'll join Salesforce's Global Communications team as a senior leader at the forefront of how the world's #1 AI CRM tells its story. This role sits at the intersection of media strategy, executive influence, and earned creator programs - owning the infrastructure and playbooks that drive Salesforce's narrative from marquee events to always-on thought leadership. This is a hybrid role with three days in office each week.
What You'll Actually Be Doing
Own integrated media strategy across marquee moments - including product launches, major events, and earnings cycles - developing the "big stories" framework and editorial relationships that drive tier-one coverage and measurable business outcomes
Build and lead earned influencer programs that cultivate authentic relationships with top B2B creators, podcasters, and next-gen media voices, and architect the infrastructure to scale those programs globally
Advise and prepare executive leadership for high-stakes media interactions, proactive risk mitigation, and complex, multi-stakeholder scenarios - turning difficult coverage into fair and favorable positioning
Connect thought leadership programs to product go-to-market moments, driving category creation, media amplification, and pipeline - not just awareness
You're Our Person If...
You have 15+ years of corporate communications experience at a top-tier technology company, with a track record of leading high-impact media and thought leadership programs
You've built communications programs from scratch - including narrative development, media strategy, and influencer infrastructure - that generate verifiable business outcomes
You have deep expertise in crisis communications and managing sensitive, high-stakes scenarios under tight deadlines
You have strong, established relationships with reporters at outlets like the Wall Street Journal, New York Times, Bloomberg, Fortune, and CNBC, and with creators across next-gen media platforms
Even Better If...
You've developed repeatable frameworks and playbooks that enable global teams to run always-on programs independently
You're curious about and comfortable applying AI tools and emerging communications technology to your work
You have experience bridging earned and paid influencer activation across a large, matrixed organization
You bring familiarity with B2B creator and podcast ecosystems and have a point of view on where next-gen media is heading
In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.