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Senior Revenue and Marketing Operations Manager

Oro Labs

Oro Labs

Marketing & Communications, Operations
Canada
Posted on Mar 5, 2026

About ORO Labs: ORO Labs is an agentic procurement orchestration company on a mission to humanize the procurement experience. Founded in 2020 by former SAP Ariba product leaders, ORO delivers effortless user experiences so businesses can shorten cycle times, decrease risk through end-to-end process visibility, and remain agile in response to change with a no-code platform purpose-built for procurement. Trusted by users in over 70 countries, and supported by an extensive network of implementation and technology partners, ORO helps Fortune 500 and fast-growing global companies automate processes, improve cross-team collaboration, and scale procurement operations. The ORO platform is trusted by the world’s largest brands, including The Coca-Cola Company, Novartis, Danone, Roche, BASF, Liberty Global, Bayer, Millennium, and Booking.com.

The Role: Salesforce Powerhouse

We are looking for a technical Salesforce lead to own the architecture, data integrity, and scalability of our CRM. You will be the primary gatekeeper of our revenue data, ensuring that our tech stack is not just a database, but a high-performance engine for our global Sales and Marketing teams.

Key Responsibilities

1. Salesforce Administration & Architecture

  • Core Ownership: Own and optimize the Salesforce CRM instance, prioritizing scalability and industry best practices for a high-growth enterprise focused B2B SaaS environment.
  • System Design: Work with Sales and Marketing leadership to implement system improvements, territory planning, and complex reporting dashboards.
  • Data Hygiene: Act as the primary owner for data enrichment, contact/account augmentation, and database hygiene.
  • Automation: Build and maintain advanced flows and process automations to reduce manual overhead for the GTM team.

2. Revenue & Marketing Operations

  • Funnel Analytics: Manage and execute the vision for revenue analytics, defining KPIs and funnel metrics that provide actionable insights.
  • Tech Stack Integration: Ensure seamless synchronization between Salesforce and tools like HubSpot, Chorus, and ZoomInfo.
  • Forecasting: Partner with leadership on pipeline forecasting and performance monitoring to optimize ROI.

3. Modern Orchestration (Nice to Have)

  • Advanced Tooling: Familiarity with "systems of action" like Clay for automated enrichment and Amplemarket or like tools for intelligent sales engagement.
  • Agile GTM: Ability to coordinate data requests for segmentation and list creation to support demand generation.
  • Experience implementing CPQ module in Salesforce

What You Bring to the Table

  • Salesforce Expertise: Minimum 3+ years of experience as a Salesforce Administrator (Salesforce Admin Certification strongly preferred).
  • Deep Experience with the Sales Funnel - With industry B2B best practices and trends on how to accurately track pipeline progression
  • Technical Breadth: Expert knowledge of the Salesforce-HubSpot-Zoominfo ecosystem.
  • Data Fluency: Seasoned in setting up pipeline reporting and executive-level dashboards.

Process Builder: A proven track record of developing operational processes that maximize pipeline value.