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Senior Performance Marketing Manager

Front

Front

Marketing & Communications
San Francisco, CA, USA
Posted on Apr 24, 2025

Front is the leading AI-powered customer service platform built for collaboration. Front brings core support channels into a modern, intuitive workspace where teams can collaborate on requests, automate manual processes, and delight customers across their entire lifecycle. Front’s flexible workflows, AI features, and customer intelligence provide the efficiency and insights to keep entire organizations customer-first, every day. More than 9,000 of the most innovative companies worldwide including CultureAmp, HootSuite, and Y Combinator use Front to deliver five-star service at scale.

Backed by Sequoia Capital and Salesforce Ventures, Front has raised $204M from leading venture capital firms and independent investors including top executives at Atlassian, Okta, Qualtrics, Zoom, and PagerDuty. Front has received numerous Great Place to Work accolades, including Built In's 100 Best Midsize Places to Work in SF 2025, Y Combinator's list of Top Companies in 2023, #4 on Fortune’s Best Workplaces in the Bay Area™ ,Inc. Magazine's 2022 Best Workplaces list, and Forbes Best Startup Employers 2022 List.

Front is looking for a strategic and hands-on performance marketer to own and scale our global paid acquisition strategy. This role is central to our growth engine, driving both integrated brand campaigns and full-funnel demand generation programs to acquire new customers.


As the Senior Performance Marketing Manager, you’ll lead paid media efforts across a diverse range of platforms—including paid search (SEM), paid social (LinkedIn, Meta), programmatic display, YouTube, Reddit, Quora and other emerging channels. You’ll own the strategy, execution, testing and optimization, with a clear focus on driving pipeline and measurable ROI.

What will you be doing?

  • Own end-to-end paid acquisition strategy and execution—from planning and budgeting to launch and reporting

  • Manage and scale campaigns across paid search (Google, Bing), paid social (LinkedIn, Meta), programmatic display, video (YouTube, CTV), Reddit, Quora, and more

  • Allocate and manage budget efficiently, ensuring that resources are invested in high-ROI channels and tactics

  • Partner with Growth Marketing, Product Marketing, Content, Brand Creative, and Web to develop compelling campaigns tailored to personas and funnel stages

  • Design and run A/B and multivariate tests to optimize ad creative, landing pages, targeting, and bidding strategies

  • Analyze performance across all channels to identify trends, gaps, and opportunities—reporting insights to stakeholders

  • Drive spend efficiency and maximize ROI while meeting pipeline and CAC targets

  • Explore and validate new paid channels, campaign types, and technologies to unlock additional growth levers

  • Manage relationships with external agencies and vendors to ensure alignment, quality, and results

What skills and experience do you need?

  • 5-7 years of experience managing B2B paid acquisition campaigns with proven results, ideally in SaaS

  • Deep hands-on expertise with Google Ads, LinkedIn Campaign Manager, Meta Business Suite, and other key ad platforms

  • Strong track record of optimizing multi-channel campaigns to hit pipeline, ROI, and CAC targets

  • Analytical mindset with experience in A/B testing, attribution modeling, funnel analysis, and conversion tracking

  • Familiar with Marketing Automation and Attribution tools (i.e. Hubspot/Marketo, Salesforce, Bizible, HockeyStack)

  • Eye for design and creative—able to collaborate on and assess ad creative and copy that converts

  • Highly collaborative with excellent communication and project management skills

  • A growth mindset—you’re constantly looking to test, learn, and iterate

Bonus

  • Experience with and passion for the customer experience software space

  • Familiarity with intent-based and ABM strategies, ABM platforms and DSPs (i.e. 6Sense, StackAdapt, Demandbase)

This is a hybrid role, expected to be in our SF office on Tuesdays and Thursdays.

What we offer

  • Competitive salary

  • Equity (we are post-series D & backed by some of the best VCs in the US)

  • Private health insurance, including plan options at no cost to employees

  • Paid parental leave

  • Flexible time off policy

  • Focus Fridays - learn more here!

  • Flexibility to work from home 3 days/week (unless posted as a full-remote role)

  • Mental health support with Workplace Options

  • Family planning support with Maven

  • $100 per month Lifestyle Stipend to spend on fitness, health and wellness, and other activities

  • Wellness Days - Fronteers get an additional day off on months with no holidays

  • Winter Break - Our offices are closed from Christmas to New Year's Day!

Front provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age or disability. By applying, you acknowledge and agree that you have read and understand the California Recruiting Privacy Notice & EU Privacy Notice