At Branch, we’re transforming how brands and users interact across digital platforms. Our mobile marketing and deep linking solutions are trusted to deliver seamless experiences that increase ROI, decrease wasted spend, and eliminate siloed attribution. Our Branch team consists of smart, humble, and collaborative people who value ownership over all. Everything we do is centered around creating a great product, team, and company that lives and breathes our motto: Build Together, Grow Together, Win Together.

The Role

We are looking for an experienced Technical Team Lead to build and lead our brand-new Links & QR Code engineering team. This is a unique, high-impact opportunity to define the technical vision and build an entirely new product line from the ground up, one that will be central to our company's growth.

You will be the founding technical leader for a high-throughput, high-availability platform similar in scope to other industry leaders. You will act as both a hands-on technical architect and a key strategic partner to Product and Design, translating ambitious ideas into robust, scalable, and delightful user experiences.

This role requires a leader who can balance technical excellence with pragmatic decision-making, driving continuous value for our customers. If you are a hands-on leader who loves the challenge of building new systems and mentoring a talented team, this is the perfect role for you.

What You'll Do

Lead, Mentor & Coordinate: Recruit, lead, and mentor a new, high-performing team of engineers. Effectively coordinate team members, provide regular, constructive feedback, and advise on complex technical matters to foster their growth and unblock them.
Architect & Innovate: Own the technical roadmap. Evolve the system architecture to meet future requirements and define key SLOs/SLAs to ensure reliability. You will actively research, create proofs-of-concept (PoCs), and introduce new technologies, driving their adoption within the team.
Drive Product Strategy: Partner directly with Product Management and Design counterparts to drive the solutioning of new features and an entirely new product line. You will be the key technical voice in defining "what" and "how."
Lead from the Front: Balance your hands-on technical duties with your project leadership responsibilities. You will understand and work on the most complex technical issues alongside your team, setting the standard for quality.
Define & Drive Process: Define and refine the right processes for the team’s maturity, balancing agility with discipline. You will be the primary driver for team effectiveness and ensuring predictable, high-quality delivery.

What We're Looking For (Required)

Proven Technical Leadership: 5+ years of software engineering experience, with at least 2+ years in a Technical Lead, Lead Engineer, or similar role where you were able to lead and coordinate work on the team.

Rapid, Iterative Delivery: A strong bias for action and a pragmatic 'get it done' mindset, with experience leading a team in a rapid, iterative environment focused on shipping customer value early and often (e.g., POCs, MVPs).

Back-End Expertise: Deep experience in back-end development, with a strong preference for proficiency in one or more of our target languages: Java or Kotlin and Javascript (Node.js) or Typescript and nice to have experience with Go.
Full-Stack Perspective: You are back-end skewed but have full-stack experience and can comfortably discuss and contribute to front-end architecture and API design.
Customer-Obsessed: You possess a deep sense of customer empathy and are driven to understand their needs, ensuring that technical solutions are perfectly aligned with creating a delightful and effective user experience.
Expert Solutioning: A strong portfolio of past work where you were responsible for the technical solutioning of new products or major features in close collaboration with product and design.
Scalable Systems: Experience designing, building, and maintaining highly available, scalable, and reliable distributed systems and APIs, with a deep understanding of how to evolve architecture for future requirements and define/monitor SLOs/SLAs.
Process & Quality: Strong knowledge of Agile development methodologies and tools, with the proven ability to define and adapt processes that balance agility and discipline for a growing team.
Technical Innovation: Experience with researching new technologies, building PoCs, and successfully driving adoption on your team.
Strong Communicator: Excellent ability to articulate complex technical concepts to both technical and non-technical stakeholders.

Ideal & Preferred Qualifications (Nice to Have)

Diverse Company Experience: A blend of experience from both fast-paced, ambiguous startup environments and larger, established tech companies (understanding both speed and scale).
Domain Knowledge: Direct experience in the martech/ad-tech space, or with platforms focused on link management, QR codes, marketing analytics, or high-throughput data ingestion.
Data & Analytics: Experience building systems that handle real-time analytics and large-scale data processing.
Cloud-Native: Expertise in cloud platforms (AWS ideally) and modern DevOps practices (Kubernetes, Docker, Infrastructure-as-Code).
Security & Privacy: Familiarity with data privacy and security compliance standards (e.g., GDPR, CCPA, SOC 2).

This role will be based at our Austin, TX office and follows a Hybrid schedule that will be aligned with our Return to Office guidelines. However, we are also open to full-time remote candidates in Texas. This role does not qualify for relocation or visa sponsorship.

In accordance with applicable law, the following represents a reasonable estimated compensation range for this role: the estimated pay range for this role, if based in Austin, TX, is $127,000 to $165,000.

The salary range provided represents base compensation and does not include potential equity, which is available for qualifying positions. At Branch, we are committed to the well-being of our team by offering a comprehensive benefits package. From health and wellness programs to paid time off and retirement planning options, we provide a range of benefits for qualified employees. For detailed information on the benefits specific to your position, please consult with your recruiter.

Branch is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

If you think you'd be a good fit for this role, we'd love for you to apply! At Branch, we strive to create an inclusive culture that encourages people from all walks of life to bring their unique, diverse perspectives to work. We aim every day to build an environment that empowers us all to do the best work of our careers, and we can't wait to show you what we have to offer!

A little bit about us:

Branch is the leading provider of engagement and performance mobile SaaS solutions for growth-focused teams, trusted to maximize the value of their evolving digital strategies. The Branch platform provides a seamless experience across paid and organic, on all channels and platforms, online and offline, to eliminate friction and drive valuable action at the moments of highest intent. With Branch, businesses gain accurate mobile measurement and insights into user interactions, enabling them to drive conversions, engagement, and more intelligent marketing spend.

Branch is an award-winning employer headquartered in Mountain View, CA. World-class brands like Instacart, Western Union, NBCUniversal, Zocdoc and Sephora acquire users, retain customers and drive more conversions with Branch.

Candidate Privacy Information:
For more information on the data that Branch will collect through your application, and how we use, share, delete, and retain that information as part of our recruitment and employment efforts, please see our HR Privacy Policy.

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