As an Online Reputation Management (ORM) Executive, you will play a pivotal role in shaping and safeguarding the reputation of our brand in the digital realm. Your primary responsibilities will include social listening, engagement with our audience, content creation, and proactive measures to enhance our brand's positive image. You will be tasked with monitoring various online platforms, analyzing data, and implementing strategies to effectively manage and improve our online reputation.

Expectations From ORM

Social Listening
Social CRM
Regularly produce positive content for engagement with the audience.
Have an understanding of search engine behaviour, social media, forums, blogs, ratings and reviews, etc. These are considered to be the most important and basic skills of a reputation manager.
Work towards enhancing and building the organization's reputation by constantly measuring the effectiveness of your strategies.
Establish policies and procedures, systems and standards that will avoid any negative impacts on the organization
Development of Positive Content, scheduled regular positive stories to build trust
Engagement with the Audiences, based on positive attributes of the brand.

Key Responsibilities

The ORM Executive is responsible for online content, tracking and analysis of reputation factors and accounts to successful management of the Brand's reputation
Facilitate problem resolution along with other questions
Consistently create an exceptional consumer experience with each contact via inbound / outbound posts/tweets/email
Performing an in-depth audit of the information on the World Wide Web and ensuring the positive reputation of the Brand
Continuously monitoring /Tracking the reputation of the brand on various outlets, e.g. social media, search engines, blogs & social communities, consumer forums, etc.

(ref:updazz.com)

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