Digital Marketing Manager
Auditoria.AI
This job is no longer accepting applications
See open jobs at Auditoria.AI.See open jobs similar to "Digital Marketing Manager" B Capital.Location: San Jose or Remote
Experience: 5-7 Years
Reports To: Elaine Nowak
About Auditoria.AI
Auditoria.AI is transforming finance operations with AI-driven automation, helping businesses streamline workflows, enhance efficiency, and improve decision-making. We are looking for a Digital Marketing Manager to lead and execute high-impact digital programs that drive demand generation and support sales growth.
Role Overview
As a Digital Marketing Manager, you will develop and manage digital campaigns, optimize lead generation efforts, and track performance to ensure marketing initiatives contribute to sales-accepted opportunities. This role requires expertise in digital advertising, marketing automation, and campaign analytics.
Key Responsibilities
- Digital Advertising and Campaigns:
- Develop, execute, and optimize LinkedIn Ads, AdRoll campaigns, and other paid media.
- Manage targeting, bidding, A/B testing, and ad creatives to maximize conversions.
- Multi-Channel Marketing and Lead Nurturing:
- Develop, implement, and optimize integrated marketing campaigns across multiple channels, ensuring audience segmentation and personalization.
- Build and manage automated email sequences and nurture campaigns to engage prospects, drive lead conversion, and move them through the sales funnel.
- Webinars and Event Marketing:
- Plan and execute webinars and virtual events, working with sales and content teams to drive attendance and engagement.
- Set up registration pages, promotional emails, and follow-up workflows.
- Landing Pages and List Management:
- Build and optimize landing pages for lead capture and conversion.
- Create and manage targeted lists for campaigns, ensuring accurate segmentation and data hygiene.
- Marketing Technology and Reporting:
- Use HubSpot and Salesforce to track campaign performance, lead flow, and ROI.
- Generate reports on key metrics, providing insights and recommendations for campaign optimization.
Preferred Qualifications
- 5-7 years of experience in B2B digital marketing, preferably in SaaS or enterprise technology.
- Hands-on experience with LinkedIn Ads, AdRoll, HubSpot, and Salesforce.
- Strong understanding of demand generation, lead nurturing, and marketing analytics.
- Experience with webinar platforms, landing page tools, project management tools, and marketing automation workflows.
- Data-driven mindset with the ability to analyze and optimize campaign performance.
- Excellent project management and communication skills.
Why Join Auditoria.AI?
- Opportunity to lead impactful marketing initiatives in an AI-driven, high-growth company.
- Collaborative and fast-paced work environment with direct visibility into marketing’s impact on sales.
- Competitive salary, benefits, and opportunities for professional growth.
If you’re a digital marketing expert passionate about driving pipeline growth, we’d love to hear from you! Apply today.
This job is no longer accepting applications
See open jobs at Auditoria.AI.See open jobs similar to "Digital Marketing Manager" B Capital.