Partner Marketing Manager
Marketing & Communications, Sales & Business Development
China
Posted on Aug 22, 2026
About The Company
Founders today are building global companies from day one — but the systems that manage their money were built for a different era. Aspire exists to change that!
We’re building the financial operating system for global founders, bringing banking, software, and automation into a single platform so businesses can move faster across borders and stay focused on building.
Aspire is built by people who think from first principles, care deeply about solving hard problems, and take real ownership of their work. Our team brings global experience from leading fintech and technology companies, and many of us are former founders and operators who understand what it takes to build thoughtfully, make trade-offs, and deliver at scale in a global environment.
Backed by leading global investors including Y Combinator, Peak XV, and Lightspeed, Aspire has been trusted by more than 50,000 startups and growing businesses worldwide to manage their finances since 2018. Together with partners like J.P. Morgan, Visa, and Wise, we’re building for the next generation of global companies.
About The Role
About the Role
We're hiring a Partner Marketing Manager to own partner marketing for Aspire in China. You'll manage Marketing Development Funds (MDF) with our partners, run co-marketing campaigns, own our presence on Chinese social platforms, and show up on the ground at events across the Shenzhen ecosystem.
This is a hands-on, execution-first role: you'll write and run China social campaigns independently — without relying on an agency — and partner closely with Aspire's Channel Partnership Managers (CPMs) to make sure marketing execution and partnership strategy move in lockstep. You'll be based in Shenzhen and report into Aspire's Partnerships team.
Partner Acquisition & Engagement
Founders today are building global companies from day one — but the systems that manage their money were built for a different era. Aspire exists to change that!
We’re building the financial operating system for global founders, bringing banking, software, and automation into a single platform so businesses can move faster across borders and stay focused on building.
Aspire is built by people who think from first principles, care deeply about solving hard problems, and take real ownership of their work. Our team brings global experience from leading fintech and technology companies, and many of us are former founders and operators who understand what it takes to build thoughtfully, make trade-offs, and deliver at scale in a global environment.
Backed by leading global investors including Y Combinator, Peak XV, and Lightspeed, Aspire has been trusted by more than 50,000 startups and growing businesses worldwide to manage their finances since 2018. Together with partners like J.P. Morgan, Visa, and Wise, we’re building for the next generation of global companies.
About The Role
About the Role
We're hiring a Partner Marketing Manager to own partner marketing for Aspire in China. You'll manage Marketing Development Funds (MDF) with our partners, run co-marketing campaigns, own our presence on Chinese social platforms, and show up on the ground at events across the Shenzhen ecosystem.
This is a hands-on, execution-first role: you'll write and run China social campaigns independently — without relying on an agency — and partner closely with Aspire's Channel Partnership Managers (CPMs) to make sure marketing execution and partnership strategy move in lockstep. You'll be based in Shenzhen and report into Aspire's Partnerships team.
Partner Acquisition & Engagement
- Understand and navigate Aspire's cross-border partner ecosystem in China, identifying new partner marketing opportunities
- Manage Partner Marketing Development Funds (MDF) — allocation, structure, and ROI tracking
- Reactivate dormant partners and drive co-marketing initiatives that create measurable value for both sides
- Partner closely with Channel Partnership Managers (CPMs) to align marketing execution with partnership strategy
- Track partner marketing analytics to optimize campaign performance and prove RO
- Plan and execute co-marketing campaigns with key partners, from concept through launch and reporting
- Localize Aspire's value propositions and messaging to resonate with the China market
- Enable partners across marketing channels with ready-to-use assets and campaign support
- Own Aspire's social campaigns and content across WeChat, Xiaohongshu (RED), Weibo, and other China-specific platforms
- Write and publish copy independently, with no reliance on external agencies for day-to-day execution
- Bring a strategic point of view on how Aspire shows up on China's social media landscape and evolve it over time
- Plan and execute a growing calendar of China-based events, from partner activations to industry conferences
- Provide on-the-ground field marketing support across the Shenzhen ecosystem
- Support local brand presence in close collaboration with Aspire's regional Marketing and Partnerships teams
- 3–5 years of experience in partner marketing, channel marketing, or field marketing, ideally in fintech, SaaS, or financial services
- Hands-on experience running campaigns on WeChat and Xiaohongshu (RED) — able to write and publish copy without relying on an agency
- Experience managing or contributing to Marketing Development Fund (MDF) programs, including budget allocation and ROI tracking
- Native or fluent Mandarin, with professional working proficiency in English to collaborate with Aspire's global teams
- Based in or willing to relocate to Shenzhen, with flexibility to travel for events across mainland China
- Strong grasp of AI concepts and the ability to apply AI tools (e.g. Claude, n8n, etc.) and frameworks to solve real-world problems at Aspire
- Existing relationships or experience working with partners in the fintech, banking, or B2B ecosystem in China
- Experience planning and executing on-the-ground events, from small partner activations to larger industry conferences
- Familiarity with the cross-border needs of Chinese founders and companies expanding internationally
- Comfortable working cross-functionally with global, English-speaking Partnerships and Marketing teams across time zones